Elmiene - Introducing Elmiene | Vevo DSCVR Artists To Watch 2024

Introducing Elmiene - watch his exclusive live performances for Vevo DSCVR Artists To Watch 2024 here: https://www.youtube.com/playlist?list=PLfpWqf0Dq32_8k2EyjwxZqihjYXWO-WLQ

Sometimes a gentle touch is the strongest touch. When Elmiene sweeps through the cozy shadows of tunes like “Mama” or “Someday,” he lets his husky croon morph into a luminous coo. The UK singer possesses a variety of ways to enhance each phrase of a song. That skill draws you deeper into his performances, because he’s finding ways to not only amplify, but also translate, a tune’s emotions. It’s the definition of artistry, and surely a reason why fans leave comments describing how his music touched them in a unique way. The Oxford native is a singer who’s bending neo-soul towards a futuristic R&B in a way that allows room for old school craft and disarmingly candid emotions. He’s told interviewers that he’s proud to work the “same path as the greats: Stevie, Donnie, D’Angelo. I wanna be on the rainbow road they raced on - even if I’m last.” His story actually starts with another hero. When Elmiene was a kid, a teacher uploaded a clip of him singing Michael Jackson’s “Man In The Mirror,” and he became a schoolyard sensation. Then came poetry, which was “a little too insular,” he recalls. Then music, which he loves because it makes him account for how his listeners react. In 2021 his shimmering “Golden” turned lots of heads; it made an even bigger splash when it soundtracked Virgil Abloh’s Louis Vuitton show in Miami that year. At the same time a spin on D’Angelo’s “Untitled (How Does It Feel)” grabbed the spotlight. That one-time notion of becoming a security guard was thrown out when record labels began knocking, and the dude with the perpetual Afro-pick was being co-signed by Missy Elliott, Elton John, and Questlove. Last March’s ‘EL-MEAN’ proved that he was the real deal; the new ‘Marking My Time’ reconfirms the same. It also reveals that his version of soul allows room for folk and alt mindsets. No wonder he recently joked that his work has plenty of “stretch marks.” His ATW 2024 performances of “Someday” and “Marking My Time” illustrate how seductive that gentle touch can be.

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Vevo Executive Producer: Nick Calafato
Vevo Producer: Yomi Ogunsola
Vevo Production Coordinator: Nancy Loud
Vevo Music & Talent: Chiara Hellquist
Vevo Editorial: Maria Duran
Vevo Senior: Editor Helena Duque
Vevo Post-Production Coordinator: Scott Robson
Vevo Design Lead: Charlee Twigg
Director: Jim Wilmot
1st AD: Marnz Brown
Director of Photography: Rick Joaquim
Steadicam Operator: Beau Pritchard-James
1st AC / Focus Puller: Jim McLean
2nd AC / Loader: Esther Edusi
Gaffer: Giovanni Mattei
Light Director: Sam Jones
Stills: Aron Klein
Sound Engineer: Alex Archer
Sound Assistant: Ellis Cohen
Runner: Elizabeth Playle
Runner: Dominic Foster
Editor: Jed Finkeistein

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